“For the first time, a Champagne has been created especially to be served and enjoyed on ice. It’s perfect for casual celebration with friends on a warm, sunny day,” announced Moët & Chandon Chef de Caves Benoit Gouez. ”Moët & Chandon has created a new occasion to drink champagne.”
For many years, Champagne has been served over ice in fashionable locations from the South of France to the party capital of Ibiza, however the ice quickly melted diluting the tastes and flavours within the Champagne. Moët & Chandon has now made it possible to enjoy refreshing pleasure, new sensations and intense aromatic taste even in hot weather conditions with the creation of Moët Ice Impérial.
Moët Ice Impérial breaks the traditional Champagne codes by creating a highly qualitative wine for a truly exceptional experience that encourages spontaneity and casualness, while upholding and maintaining the brands elegance and high standards. The specific blend finds its exceptional balance when meeting the ice, creating intense fruitiness, richness and freshness for a pure moment of pleasure.
I’ve got a chilled bottle all ready. By the time summer arrives in December 2011, Moët Ice Impérial will be available in over 15 bars, restaurants and pool locations across Australia.




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